All organizations (and leaders) celebrate something. Some are proactive in celebrating their values. Others inadvertently celebrate passivity and other negative values by failing to be intentional about celebrations.
If something is important, it's worth celebrating. When you celebrate something, you make sure everyone knows how important it is. What you find is, you become what you celebrate.
One church where I served gave an award every year to a select few non-staff leaders who demonstrated servant leadership. They made it into a big deal. As a result, that church has servant leaders pouring out of the woodwork.
Another church made a big production every several months celebrating everyone who went through the pastor's small group Bible study. It's hard to find people in that church who have not completed his study. They have become what they celebrate.
What do you want your organization (or your family) to become? One of the keys to moving people in that direction is to find creative ways to celebrate that where you see it.